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Anthropomorphizing
(giving or seeing human form in
non human things) food to advertise
products and develop brand loyalty
among consumers has been an important
marketing tool for much of the
20th century.

Zucchini
man logo on a seed packet
for children gardeners.
More
anthropomorphized food characters
found here.
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Food-related
Sports Team Mascots
 Old
Man Cornhusker, a mascot of the
University of Nebraska, (USA)
More sports team food-related
mascots to be found here.
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Cartoon
Characters Advertising Cereals
 Snap,
Crackle and Pop are cartoon
gnomes promoting Kellogg's Rice
Crispies cereal beginning in the
1950's. The puffed rice cereal
would snap, crackle and pop when
milk was poured in, giving a distinctive
sound to the morning's breakfast.
These wind-up plastic toys are
promotional items.
More cereal advertising characters
to be found here.
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Food Cannibal
Characters

Fries serving fries to
fries.
More examples
of illustrations featuring
anthropomorphized foods eating
their own species
to be found here.
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Humans
and Animals as Advertising Characters
for Food Products

Big Boy
Hamburger Restaurants
More characters
to be featured here.
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Miscellaneous
Food-Related Characters
Arby's
Restaurant Oven Mitt
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